September 2, 2005
The Irish Blogger's Wine Freebie should be going out late next week. Please be watching your mailboxes in about 7-10 day's time.
Meanwhile, we are gearing up to extend the freebie thing to France in October.
French bloggers getting South African wine. Should be interesting.
No, we're not expecting to sell a lot wine in France. They already have plenty of their own, which they are rightly very fond of. But setting our low-budget marketing plan against their massive "Appelation d'Origine Contrôlée" system might be a wonderfully educational experience.
As soon as it's ready to lauch I'll let you know. Watch this space.
[UNITED STATES:] We're hoping to roll out the US Blogger's Wine Freebie by the end of the year. Looking forward etc.
[NB: This entry was originally posted on my main blog.]
Posted by hugh macleod at September 2, 2005 11:04 AM